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Saturday, March 9, 2013
Getting Sales Leads from Your Website via a Contact From
Think for a minutes about the last 50 visitors to your website. Will you be able to contact them and try to turn that website visit into a sale? If you are like most small business websites, the answer is no. To be able to utilize your website to its fullest potential, you need to get their contact information and turn that website visit into a sale.
There are ways to capture the contact information from your website visitors by adding one more more of these items to your website:
Collecting sales leads through web forms works great because most people are comfortable typing their information into them. They also require less commitment than account sign-ups and shopping-carts that ask for credit card details.
Savvy business owners use web forms to convert more website visitors into new customers.
Creating your Contact From
Converting more sales leads from your website using web forms is easy when you follow these three steps.
1. Give your Website Visitors a Good Reason to Submit a Form
A lot of businesses will just tie in simple language to their contact us form such as "Please contact us". How about adding an incentive for website visitors to contact you? Such incentives could include a coupon or access to an e-book..
A great incentive sentence looks like this:
Request a quote and we’ll send you a 10% off coupon for any products you purchase this month. Complete the form below to get the coupon.
2. Pick a Form Tool That’s Easy to Use and Use it
To collect your users’ contact information, you need a good form builder. Some great examples include Gravity Forms for WordPress as well as WuFoo and FormStack too.
3. Redirection and Contact after competing the form
After your website visitor has completed your contact form, it is important that you redirect them to either another site on your website or to a page that thanks them. Then the next, and most important, step is to follow-up with them.